Since founded in Parma, in 1983, Davines Group has focused on crafting quality products that are scientifically engineered to work, and express the distinctive style and spirit. Davines style is a Reflection of the curiosity and openness to the world - different cultures, customs, and peolple that truly inspire them - and their Italian perspective of history and art, design and fashion, culture and lifestyle because it is their heritage and who they are.
At Davines quality means having the freedom to create the best products with careful attention to and respect for environment, using high grade, natural ingredients, and applying scientific rigor to every product to guarantee the customers' safety. The work is a thoughtful balance of substance and style, nature and science, people and spirit.
Davines roots are firmly planted in their beginnings as a family-owned research laboratory guided by the same desire for quality products with an authentic approach and timeless appeal.
At Davines, we dare to do what we believe in and, rather than conforming to the mainstream, allow intuition to pave our path. This gives us the freedom to develop concepts and products that are original, authentic, and emotionally connected with people. Our work is a thoughtful balance of substance and style, nature and science, people and spirit. It is what enables us to create what we call life-enhancing projects.
More than two decades later, the Davines community spans over 75 countries, thousands of salons and hundreds upon hundreds of passionate hairdressers. Although we continue to grow, with headquarters in Parma, New York City, Paris, London and Mexico City, our roots are firmly planted in our beginnings as a family-owned research laboratory guided by the same desire for quality products with an authentic approach and timeless appeal.